Measuring Facebook’s Massive Growth in Video Views

Since the 2014 introduction of new auto-play video features, Facebook video view averages have been growing by leaps and bounds. Uploads are also are on the up and up as people are seeing videos flying through their timeline, triggering even more uploads.  Since June 2015, an average of 4 billion videos are watched on Facebook each day and climbing. That’s up from 3 billion views […]

10 Business Website Video Integration Mistakes

Website Video Integration

Many businesses are now integrating video on their websites. Unfortunately, the integration can be sloppy. Why spend the time, resources and energy making a great video just to fall short on the final delivery? Here are 10 common mistakes businesses make when integrating video on their websites. 

Say No to Vertical Videos

Camera phones have come a long way in the last few years. The HD video capabilities on the new iPhone are amazing.  Some have even tested the iPhone 4S camera to prove that in certain light the quality can almost rival a DSLR.  Millions now hold the power to shoot decent video right in their pockets. That is […]

12 Surprising Things Holding Back Online Video Advertising

12 Surprising Things Holding Back Online Video Advertising (via TechCruch) After four years in the online video business, one thing is clear: if you produce high quality content and build sufficient distribution across a large enough number of consumer touch points, you can generate more than enough revenue from multiple sources and platforms to build […]

Online Video Usage Up 45%

Online Video Usage Up 45% Online video usage in the U.S. is up considerably from the same time last year as time spent viewing video on PC/Mac/laptops from home and work locations increased by 45%. Although the number of unique online video viewers only increased by 3.1% from last January, level of activity was up […]